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Victor Kuvaytsev rises in VFD main cities media rating

12:56 | 20.08.2015 | Politics

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Penza, 20 August 2015. PenzaNews. The head of Penza Victor Kuvaytsev was ranked fifth in the media rating of the heads of the Volga Federal District main cities, compiled by Medialogia in July 2015.

The head of Penza Victor Kuvaytsev

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Thus, over the past month he stepped one line up.

According to the reported data, Victor Kuvaytsev's media index totaled 434.25 points.

At the rating top are Kazan mayor Ilsur Metshin, Nizhny Novgorod head Oleg Sorokin, and Saratov head Oleg Grishchenko.

At the same time, Penza mayor Yuri Krivov went one step down in the VFD main cities' heads rating, and occupied the seventh line. His media index totaled 488.57 points.

The rating is topped by Samara administration head Oleg Furtsev, Perm city manager Dmitry Samoylov, and Ufa administration head Irek Yalalov.

Medialogia, a Russian research company, compiles ratings based on media index, a qualitative indicator of information field attitude towards a company, brand or person.

The rating evaluates news source influence, positive or negative type of reference, its importance in the context, as well as composure of text, including direct and indirect speech content.

The higher the index, the more positive the object is represented in the media.

Through this strategy, Medialogia evaluates the overall friendliness level of media towards the object over a certain period of time via combining indices of all references.

The rating uses a media database of over 26,000 influential sources, such as TV and radio stations, newspapers, magazines, news agencies and websites.

The rating data is valid as of August 19, 2015.

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