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Victor Kuvaytsev second in VFD mayors media rating

14:42 | 22.04.2016 | Politics

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Penza, 22 April 2016. PenzaNews. The Penza city mayor took the second place in the March 2016 Medialogia media rating of city administration heads in the Volga Federal District.

Victor Kuvaytsev second in VFD mayors media rating

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Victor Kuvaytsev managed to improve his standing by one position over the month, with a resulting rating of 1,852.33 points.

The leader of the rating is the head of Saratov city administration Valery Saraev with 2,178.86 points, while the second runner-up is the city manager of Nizhny Novgorod Sergei Belov with 1,498.28 points.

At the same time, the Penza city head Valery Savelyev was placed fifth in the media rating of heads of main cities in the VFD with 622.31 points.

He was surpassed by Ilsur Metshin (Kazan) with 4,126.57 points; Oleg Fursov (Samara) with 1,815.87 points, Oleg Grischenko with 965.42 points, and Ivan Karnilin with 824.64 points.

Medialogia, a Russian research company, compiles ratings based on media index, a qualitative indicator of information field attitude towards a company, brand or person.

Unlike other indexes that stop at calculating the number of mentions, the Medialogia rating evaluates the media reputation of a subject based on such quantitative factors as news source influence, positive or negative type of reference, its importance in the context, as well as composure of text, including direct and indirect speech content.

The system evaluates the overall friendliness level of media towards the object over a certain period of time via combining indexes of all references.

The rating uses a media database of over 31,000 influential sources, such as TV and radio stations, newspapers, magazines, news agencies and websites.

The current rating has been calculated on 21 April 2016.

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