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Bank Kuznetsky introduces joint product with customer loyalty system “Nasha Karta”

16:28 | 11.03.2015 | Society

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Penza, 11 March 2015. PenzaNews. Penza regional Bank Kuznetsky has introduced a joint product with the customer loyalty system “Nasha Karta.”

Bank Kuznetsky introduces joint product with customer loyalty system “Nasha Karta”

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“A loyalty card is a special bank product that not only serves for paying for your daily purchases, but also allows to return a portion of the amount spent back to your account. We have over 100 partner organizations of loyalty system ‘Nasha Karta’ participating in the program. I am sure our customers will find this proposal attractive,” Mikhail Dralin, Bank Kuznetsky board chairman, commented.

As the bank press service explained PenzaNews agency, “Nasha Karta” is a full-fledged bank card with the possibility of additional bonuses, guaranteed discounts and promotions from partner companies participating in the loyalty program.

“The advantage of this card is the Cash Back option: 1% for all purchases of goods and services made by the cardholder using the card during the month,” the press service noted.

The loyalty card can be obtained when opening a bank account at any office of Bank Kuznetsky. Then the cardholder fills out an application to connect to SMS-information system and “Kuzbank-online.” The final step is activating the card at www.nashakarta.info.

Bank Kuznetsky was founded as a limited liability company and registered by the Bank of Russia on October 26, 1990, under No. 609. On January 19, 2012, it was transformed into OJSC Bank Kuznetsky.

On January 14, 2005, OJSC Bank Kuznetsky was included into the register of banks that are enrolled in the compulsory deposit insurance system under No. 428. In July 2014, AK&M rating agency confirmed the bank credit rating at “B++” on the national scale with a “stable” outlook.

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