Sberbank campaign attracts over 2,500 people in Volga land
Penza, 26 January 2016. PenzaNews. Over 2,500 clients of the Volga subdivision of Sberbank, including in the Penza region, took part in the campaign created as incentive to use the “Sberbank Online” app more actively.
© PenzaNewsBuy the photo
Throughout the campaign, a client who made at least three payments using the app (except payments for mobile phone services, taxes, levies and Pension Fund transactions) until 21 January 2016 will be able to take part in a raffle for valuable prizes.
Only payments of 300 rubles and above would count for the campaign.
According to the bank, the app user base in the Volga land tripled, surpassing 800,000 people, with possibly exceeding 1 million in early Q2 2016.
The mobile app undergoes constant modernization to suit its clients: one of the recent changes is a feature that enables saving and sending e-checks on each transaction.
In addition, the mobile app is developed with the operating system peculiarities in mind, and provides security not only for banking operations, but for the whole device.
“In a nutshell, the ‘Sberbank Online’ app is a ‘bank in a pocket.’ And we see the demand for the digital service is growing: in 2015, the numbers of app users in Penza increased by 5 times and exceeded 39,000 people,” Alexei Danilkin, deputy manager of the Penza branch of Sberbank, commented for PenzaNews agency.