PenzaNews the most quoted mass media in Penza region according to Yandex
Penza, 17 March 2017. PenzaNews. The news agency PenzaNews proved its leadership in the news segment again having become the most quoted mass media in the Penza region according to the Yandex company.
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As before, the independent Internet resource, which celebrates its 10th anniversary this year, occupies the first place in the Penza mass media rating. After the latest update of Yandex data, which was made last week, PenzaNews citation index equals to 1,800 points.
At the same time, the top three remained almost the same during 1.5 months. The second place with 1,700 points is occupied by “PenzaInform”, which is not officially registered and is associated with the TV and Radio Company “Nash Dom”. The net medium Penza-Press, which belongs to the media holding “Express” and is controlled by the regional government occupied the honorable fourth place having received 1,500 points.
As it was noted by experts of the professional media community, lasting stability of several years' standing of the three above-mentioned Penza resources confirms once again the idea that the pool of information leaders in the regional Internet segment was already formed and will hardly change in the nearest future. Analysts admit that сhanges are possible and even inevitable but only within the group. It is hardly possible that one of the leaders will be excluded from the group of the most influential media.
At the same time, according to experts, there are two other websites that have good potential for growth. These are Pnz.ru, which is planned to be turned into a new Penza information project, and the portal of the channel "Express". These resources scored 1,000 and 900 points correspondently. High citation indexes of these media can be explained by the fact that both websites were created long ago – in 2002 – and were regularly filled with information content.
Other news resources of Penza that are represented in Yandex.Catalog in the section "News agencies" have at present relatively low citation indexes – from 750 to 210 points.
Thematic Citation Index (TIC) is a technology employed by Yandex to determine the credibility of Internet resources in a quantitative output, based on the quality of links from other websites rather than quality.
TIC is calculated using a proprietary algorithm that takes into account thematic content of the resource and the linking sites.